Sam Menard
Founder & Product Strategist
Sam is a digital health executive, product strategist, and founder of Pull My Card. Over the last decade, he's launched products into 90+ emerging markets, scaled early-stage startups from seed to Series B, and led growth at companies serving millions of families.
Why Pull My Card?
The idea came from two worlds colliding. As VP of Growth at FlipGive—a platform that connected 400,000 sports families to fundraising—Sam saw firsthand how deeply parents care about their kids' athletic development. But he noticed something missing: a way to celebrate and preserve that growth in a meaningful way.
Then, as a coach of girls rep hockey, he realized he was the same parent—meticulously tracking stats, but never capturing the story they told.
The Mission
Sam believes game statistics matter only if they celebrate the athlete. Pull My Card transforms numbers into keepsakes. Data that's worth sharing with grandparents, worth remembering in 10 years, and worth celebrating right now.
Background
Sam is currently Senior Director of Digital Health at Shoppers Drug Mart, where he leads product and growth initiatives focused on improving healthcare access for Canadians. His career spans product launches, fundraising, and growth across North American and global markets.
He holds an MBA in Strategic Planning from Wilfrid Laurier University and a BBA from Bishop's University. When not building products, you'll find him coaching hockey or analyzing why the Raptors can't catch a break.
Get in Touch
Have a question about Pull My Card or want to chat about sports stats? Reach out.
Contact Sam →